The Elevation Blog

Welcome, adventurer! The Elevation Blog is where we share our expertise and experience to help you unleash your creativity and soar higher. Learn about the techniques, strategies, and skills that are needed to take your creative to the next level. Create content that engages your audience, furthers your goals, and elevates your brand.

Who said hard work shouldn't also be fun?

How Brands Are Getting NFTs Right

It’s been just over a year since the digital artist known as Beeple sold an NFT for $69 million dollars. ...

Glossary of Metaverse & Web3 Terms

AirDrop An airdrop, in the cryptocurrency world, is a marketing tactic that involves distributing coins ...

Art + the Brain: How Mental Health and Creativity are Connected

For creatives, we may not be thinking about how the art we are creating or engaging with is having a ...

Looking Ahead: Advertising Trends in 2022

2021 has been the year of digital resilience. The global pandemic changed the advertising world as we ...

Brands and Marketing in the Metaverse - Part 4: Brand Activations

In part two of our series, we covered commerce in the metaverse. In part three, we talked about ...

How the Metaverse Will Transform the Event Industry

The metaverse is here, and it is already making huge waves. From art to gaming to sports collectibles, ...

Brands and Marketing in the Metaverse - Part 3: Community

Right now, we are building the infrastructure for the metaverse. Not just the hardware and software ...

Brands and Marketing in the Metaverse - Part 2: Commerce

The rise of the digital age has brought with it massive growth in countless industries and generated ...

Brands and Marketing in the Metaverse - Part 1: Overview

Welcome to the first installment in our 4 part series on the metaverse, and how it’s already affecting ...

Web3 Is Coming - What Does It Mean For Brands

This post written by Elevation's Director of Strategy, Brett Rakestraw, was originally published on ...

Five Ways Virtual Spaces are Transforming the Future

It seems like “virtual” has become the most ubiquitous adjective of the last year. Virtual learning, ...

Is Audio Taking Over Social Media

What’s That Sound? It would appear that the newest technology flooding the internet, and social media in ...