Recent Posts
Brand Orbit Through Strategic Content | Elevation's Guide to Brand Building Part 3
Do you know what really takes branding to the next level? An engaged audience.
Creating an Inviting Brand Atmosphere | Elevation's Guide to Brand Building Part 2
How does your audience experience your brand?
Building a Brand Core | Elevation's Guide to Brand Building Part 1
A skyscraper needs a sturdy foundation. A towering oak needs deep roots. A Crunchwrap Supreme needs a ...
Elevation's Guide to Brand Building
How do you build a great brand?
Glossary of Metaverse & Web3 Terms
AirDrop An airdrop, in the cryptocurrency world, is a marketing tactic that involves distributing coins ...
25 Lessons from 25 Years of Outdaring Gravity at Elevation
This year marks the 25th anniversary of Elevation. Founded in 1996 by Stephen Cocks, the company started ...
Elevation Glossary of Creative Terms
The creative industry is loaded with acronyms, sayings, phrases, and words that can seem a bit confusing ...
How to Translate Your Brand's Story Into Content
As children, we learn stories. We connect with, and become characters in them. As we grow older, the ...
Best Practices for Safe Live Action Shoots
One of the greatest challenges the entertainment and advertising industries face moving forward is how ...
4 Lessons From the Making of a Toy Commercial
Four serious lessons from a not-so-serious commercial.