The Elevation Blog

Welcome, adventurer! The Elevation Blog is where we share our expertise and experience to help you unleash your creativity and soar higher. Learn about the techniques, strategies, and skills that are needed to take your creative to the next level. Create content that engages your audience, furthers your goals, and elevates your brand.

Who said hard work shouldn't also be fun?

The Power of Visual Identity: More Than Meets the Eye

Visual identity is one of the most crucial aspects of building a strong brand. Let’s face it: in the ...

How AI Inspired Elevation to Create the 2023 Promax Awards Opening Sequence

This week, the 2023 Promax North & Latin America Awards celebrated innovation, creativity, and ...

5 Influential Typographers of the Last Century | People & Artifacts

This moment wouldn’t be possible right now without typography.

The dawn of great AI image creation is here. What does it mean for the future of design?

When I saw the early tests for AI image generation using text prompts, I was both excited and ...

6 Designers Who Changed Magazines Forever | People & Artifacts

Magazines are one of the most influential mediums in design. Since the publication of the first magazine ...

Style Over Realism: The Latest 3D Animation Trend

We are on the other side of the uncanny valley.

5 Fonts Every Designer Needs to Know

I love fonts. Currently, Font Book on my Mac says that I have 1,419 fonts on my computer. And that ...

How to Take Your Style to the Next Level

Ok. So you’ve come to a realization. Your design could be better. Maybe you’re working on a brand ...

Wide Format and Beyond: Breaking Past 16x9 Video To Make a Big Impact

1,920 pixels wide. 1,080 pixels tall. If you work with video, there’s a comfort to seeing those ...

Evergreen Design Trends

Trends have been coming and going since the beginning of time. From bell bottom jeans to skinny eyebrows ...

Elevation Glossary of Creative Terms

The creative industry is loaded with acronyms, sayings, phrases, and words that can seem a bit confusing ...

The Strategy of Style

To paraphrase Charles Bukowski, “Style is everything.” It is the non-verbal clues that tell others about ...